Google Penguin Update – Mixed Results?

Google have now given a name to their latest update. Following on from the Panda updates we now have the Penguin update. Quite why these names have been chosen no-one is totally sure, but it could be that both animals are black and white, and that Google are trying to tackle “black hat” seo while rewarding “white hat” seo. Anyway, this latest update seems to have created a...

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A Quick Afterthought

I just posted about the latest Google update and wanted to quickly post an update or afterthought to it. Google are regularly changing the algorithm, and it’s always for the same thing – to try and improve the quality of the results. This one has been to tackle dubious links, keyword stuffing, and sites that are too focused on ads. And really all of the problems that Google tackle are...

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New Google Update – It’s Carnage out There!

If you’ve woken up today to find that your website no longer seems to exist, that it’s disappeared from the rankings even when it had been stable for years, then you can take some solace from the fact that you are not alone. Google made a major update to their algorithm yesterday (the 24th April 2012), and the results have been… interesting to say the least. Undoubtedly some of...

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Google Set to Target Over SEO’d Sites

Matt Cutts of Google has pre-announced the next major change to the Google algorithm, a change intended to “level the playing field” between genuine high quality sites and spam filled junk sites, like affiliate sites and sites that are “made for adsense.” It is intended to give genuine business owners an advantage over those who are doing better simply because they have...

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Choosing a Domain Name

Choosing a domain name can be quite a problem for many people, since they hear different advice from different sources, making it difficult to know what to do for best results. At the end of the day most people and companies have a website in order to connect with their customers, and the website has one purpose – to generate sales. So it makes absolute sense to choose a domain name that...

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Google Panda / Farmer Update

There has been a lot of noise coming from webmasters across the pond after Google updated their algorithm with the Panda or Farmer update. We expect to see a similar wave of disbelief as the update is rolled out across the UK and rest of the world, and so we thought we’d preempt that by discussing it here. The result of the Panda update has seen a wide range of websites, from the small...

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